Barrington Media Group – Senior Analytics Implementation Specialist – Austin, TX

September 17, 2023

Job Description

Job title: Senior Analytics Implementation Specialist

Company: Barrington Media Group


Job description: Job description

Job Description

Barrington Media Group is looking for an Analytics Implementation Specialist to support our Conversion Rate Optimization (CRO) & Digital Marketing team’s campaigns by implementing site analytics tracking to enable accurate and complete analytics, enabling our teams to explore and understand their data. This client-facing role will require expert-level understanding of Tag Management Systems, (Google Tag Manager, Segment) Analytics Tools (Google Analytics) and A/B Testing Tools (Google Optimize, Optimizely) combined with understanding of Digital Marketing to participate in finding solutions to complex problems with clients & internal stakeholders.

Responsibilities

  • Use problem solving skills to process an array of technical issues from multiple clients and assess their needs to find and implement the correct solution.
  • Read and write JavaScript, applying it to clients’ website Tag Management System to debug/implement changes, troubleshoot, perform QA and manage the overall performance.
  • Participate in client calls to understand requests while acting as the subject matter expert, confidently explaining complex, technical subjects and solutions to non-technical stakeholders.

Required Experience:

  • Bachelor’s degree, Computer Science background preferred.
  • Proven knowledge of JavaScript and popular libraries and frameworks.
  • Advanced knowledge in Google Analytics & Google Optimize.
  • Experience with Google Tag Manager required – others (Adobe, Tealium, a plus).
  • Ability to prioritize and communicate the status of multiple competing priorities.

About Us

Barrington Media Group is a high growth, private equity backed, tech enabled marketing agency that specializes in direct response advertisements across TV, audio, digital and direct mail. With recent acquisitions of leading paid search and social firms, we are expanding our offerings and capabilities and are poised to become a powerhouse. Our data-driven systems deliver fixed cost leads so clients can grow their businesses rapidly and with minimal risk. From creative development to analytics, media strategy to revenue optimization, BMG has the expertise and knowledge to fit together all of the pieces of a successful direct response campaign and deliver powerful and profitable results.

Five Mill is our SEM Agency is a Google Premier and Microsoft Elite Partner – develops customized algorithms for each client and integrates them into proprietary bidding technology – fivemill.co

Thesis is our conversion rate optimization company that builds proprietary platforms to build landing pages and onsite experiences and drive growth – thesistesting.com

BMG has been a leader in the industry for since 2003, and we are growing exponentially! This staggering growth provides our employees with unparalleled opportunities to play a role in shaping the company’s direction. Each employee plays an integral role in the evolution of BMG so company-wide transparency is paramount. Leadership is committed to making sure the entire team knows how the company is performing in relation to our annual goals, what challenges we are facing as a company and what opportunities are on the horizon. We pride ourselves on fostering a fun and fast-paced environment to work and grow your career. At BMG you’ll have the opportunity to work as part of a close-knit team, working towards a common goal.

Employment Benefits

  • Healthcare insurance
  • Vision insurance
  • Dental Insurance
  • Matching 401K
  • Paid Time Off
  • Remote Work Support

Barrington Media Group does not discriminate on the basis of race, color, religion, creed, gender, gender expression, age, national origin, disability, marital status, sexual orientation, or military status, in any of its activities or operations. This policy applies to all areas of employment, including recruitment, hiring, training and development, promotion, transfer, termination, layoff, compensation, benefits, and all other conditions and privileges of employment.

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Expected salary:

Location: Austin, TX




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